Stewart Design is unrecognizable from our start as a print shop in 2006. Everything changed in 2015.

Publish.

We'd done it again – another beautiful logo design to share with the world. Our team was beaming with pride, ready for the next challenge. The check cleared, and we moved on. A few weeks later, we eagerly huddled around the screen, adrenaline pumping. "Check out our new site! Thanks again for all your help!" the message flashed. Our hearts sank as we stared in disbelief.

Our work had been mangled beyond recognition. The logo was barely visible, skewed over an image so grainy we could count the pixels. The colors were all wrong. There were a half dozen fonts, none matching the design we had created. Even the drop shadows had drop shadows. The design we had so carefully crafted was in shambles. "Honestly, this might be worse than before," Blake sighed. We shook our heads, knowing this project could have been so much more. The worst part? We knew it wasn't their fault. It was ours.

Our epiphany was painfully clear: we hadn't helped at all. As we blindly prescribed logo design as the cure for every business problem, we'd become guilty of malpractice. Ever since, our purpose, process, and products have transformed to help our clients reach their greatest potential. We found that the less we focused on ourselves, the more we could make a meaningful difference for the companies we serve, helping them do the same.